Send Eye-Catching HTML Web Pages by Email
By Mario Sanchez
A few years ago, email programs didn't
support HTML (the standard for formatting text
on the Internet, and the most widely used medium
to create web pages). If you wanted to send
an email message, you were limited to plain
text and only one font type. Nowadays, however
HTML support among email programs is almost
universal: AOL versions 6 and higher, Internet
Explorer versions 4 and higher, Microsoft Outlook
and Outlook Express, Eudora, Yahoo Mail, and
Hotmail all support HTML.
Sending full color, HTML webpages by email
is a great way to promote your product or
service. If you want to make an impression,
it is certainly better than just sending boring
Restaurant owners who want to send their
weekly specials to their patrons, online publishers
who want to send an ezine to their subscribers,
hotel operators who want to communicate their
seasonal packages to their guests, manufacturers
who want to show a brand new product to their
distributors, or online merchants who want
to promote a special product to their customers,
are just a few cases where this technique
may come in handy.
Let¡¯s say that you regularly
send an email newsletter to your customers,
and want to send them a special mailing promoting
your latest product. This is what you have
1. Create the promotional webpage for your
product. Include pictures, description, benefits,
testimonials, links, contact form, etc.. Make
it as impactful as possible.
2. Upload the page to your server.
3. Open your Internet Explorer browser and
go to the URL of the page.
4. Go to the Tools menu, follow the Mail
and News option and click on Send Page. This
will automatically open your default email
program, and the webpage will already be in
the body of the message.
5. Address the message to your mailing list,
press send, and you¡¯re done.
These instructions work for any web page.
In fact, why don¡¯t you follow
steps 4 and 5 and email this page to a friend?